Messaging Solutions for Email Services Providers
Build success for your customers — while gaining higher revenue and driving down customer attrition — through unmatched performance, deliverability, integration and management reporting.
Issues in ESP Communications Today
- Customer churn. Your customer relationships are at risk right now — statistics show three out of four ESP customers have switched providers in the last two years, and nearly a third are planning to do so in the coming year.
- Performance issues. SLA violations undermine customer confidence and trust, while deliverability and latency issues impact revenue by reducing uptake on time-sensitive promotions, and lead customers to question your ability to perform.
- Lack of flexibility. Complex customer launch processes create bottlenecks and drain resources, while cumbersome integration efforts can frustrate new customers, reduce margins, and hamper your ability to take on complex, profitable accounts.
Add value. Grow success.
The Message Systems Solution
Message Systems helps ESPs be the best at delivering information on behalf of their customers. Our clients tell us that by working with Message Systems, they can:
- Improve retention through simplified integration with their customers' IT systems and lock in deeply integrated customers.
- Deliver more value by providing visibility into recipient actions and message disposition — thus supporting more effective targeting and campaign optimization.
- Differentiate offerings and justify premium pricing through faster time to market on new features and capabilities.
- Boost profit margins through reduced operational cost and complexity.