Momentum Platform

The Ultimate Email Infrastructure Featuring An Advanced SMTP Server for Reliable Email Delivery

Momentum platform from Message Systems is the most powerful email infrastructure software available today. Featuring one of the most advanced SMTP servers on the market, it is the engine driving many of the world’s largest, most complex email messaging operations, Momentum Platform is the first choice among global social networks, email services providers, Internet services providers and large enterprises. Wherever highly complex, scalable, data-driven messaging capabilities are essential to the business, Momentum is there, providing unsurpassed sending speeds and high volume capabilities, outstanding reliability and industry-leading deliverability rates.

Momentum Platform Diagram

Designed for Marketplace Success

Momentum Platform is ideal for large-scale email marketing and customer communication programs, whether in-house or through SMTP service providers. Yet Momentum's open, scalable framework also allows you to easily integrate messaging capabilities with your business processes to build triggered email and text alerts into your marketing, customer care or sales communications – or any customer-facing operations. Offering far greater performance and flexibility than conventional open-source MTA products, Momentum has all the elements that enable organizations to quickly create and deploy customer-focused solutions that generate new revenue and boost satisfaction

Message Transfer Agent

Momentum's advanced SMTP service features the fastest, most flexible MTA on the market. Our advanced technology sends messages at lightning speed and extraordinarily high volumes, according to your precise instructions, ensuring reliable email delivery.

Momentum is the first commercial MTA to provide SMTPUTF8 support – the email address internationalization extension to the SMTP protocol that allows emails to be sent to new, non-western addressed recipients. SMTPUTF8 allows for Unicode characters encoded in UTF-8 and outside the ASCII repertoire to be used in mail header fields, giving senders far greater capabilities to reach recipients internationally.

Intelligence Router

Information is instantly transmitted to and from all data sources in your system, even in clustered environments, to keep everyone informed in real time.

Policy Manager

The brain of the platform — and the central hub for integrating applications and data sources — lets you develop unique workflow rules based on the sending reputation of individual customers or business units, the class of mail, or even the specific message.

Web-Based Console and Dashboard

Intuitive web interface with interactive graphing and drill-down reporting gives administrators a real-time view into every aspect of your messaging. Key intelligence from your mail flow is captured in the Data Repository, with easy, immediate access via the admin console. Centrally manage email templates, schedule message transmissions and perform A/B testing with ease.

Outbound Protocol Manager

With support for the latest SMTP authentication and accreditation techniques, the Outbound Protocol Manager checks outgoing mail against spam URLs and flow control limits — for maximum email deliverability and extra protection against reputation risk.

Outbound Flow Controller

Intelligent rate limiting for business rules, policies and sending reputation combines with advanced queue management to regulate mail flow. Undelivered messages are automatically prioritized and resent, which reduces operating and customer care costs.

Outbound Gateway

By controlling the way messages are sent, the Outbound Gateway protects your sending reputation and deliverability. Outgoing mail is segregated according to the rules you set, with individual delivery parameters that adjust dynamically based on results.

Supercharged Speeds

The fastest mail server software on the market today, our advanced SMTP server lets you send messages at lightning speed and extraordinarily high volumes. Momentum Platform leverages all available input/out (I/O), CPU and memory resources on today’s hardware systems that offer multiple cores, providing for extremely fast processing speeds and shorter message-sending times, with less hardware required.

Message Generation

Momentum Generation takes the components of a transmission from external sources and assembles the personalized message for each recipient. Its capabilities are specifically designed to enable both campaign-driven flows and transactional use cases. Create multipart, multichannel and highly personalized digital messages with ease, that can be triggered through APIs from transactional systems, big data or other analytics systems. These messages can be submitted individually or in batches, and can be optimized for additional conversion goals, such as up-sells and cross-sells.

Momentum Generation also includes a powerful but easy-to-use Templating Engine that allows you to:

  • Build brand aligned messages, complete with key/value substitutions, conditional statements, loops and more.
  • Easily create, update, manage and report on both in-line and stored templates
  • Create, list, update, preview or promote a draft template for publications with APIs

Email Encryption

Momentum includes enhanced support for the Transport Layer Security protocol (TLS) – a major initiative among the world’s largest ISPs and receiving domains. TLS encryption ensures compliance with industry standards and improved brand protection for Momentum customers by securing emails during transport.

Deliverability Management

Fully integrated into Momentum, Adaptive Delivery® is an industry first — it auto-tunes your outbound email delivery parameters in real time to optimize delivery, safeguard your reputation and improve manageability. The only email delivery solution that can truly react “live” to any message’s distinct disposition, Adaptive Delivery enables email marketers and delivery specialists to replace conventional traffic-shaping approaches with highly intelligent, automated processes. With its real-time capabilities, Adaptive Delivery dramatically lowers the rate of bounces, blocks and other incidents, freeing up email team members to address more important concerns.

  • Optimize email delivery and increase customer engagement by minimizing losses from latency.
  • Safeguard and boost your reputation by pinpointing and resolving issues before they can spread and inflict damage.
  • Improve email deliverability management by empowering deliverability teams to perform more efficiently than before.